Mass Media Mass Media Through this presentation, she discussed how disconnected we are from real life.
Media denotes an item specifically designed to reach a large audience or viewers. The term was first used with the advent of newspapers and magazines. However, with the passage of time, the term broadened by the inventions of radio, TV, cinemas and Internet.
It is true that media is playing an outstanding role in strengthening the society. Its duty is to inform, educate and entertain the people. It helps us to know current situation around the world.
The media has a strong social and cultural impact upon society. Because of its inherent ability to reach large number of public, it is widely used to convey message to build public opinion and awareness. Mass media can be used for various purposes: Radio, TV, cinemas and magazines spend most of their resources targeting on entertaining items and programs.
Because of the growing population and developing lifestyle, the demand for more entertainment is increasing. Every year billion of dollars is traded in entertainment industry. One of major duties of media today is to inform the people about the latest happening around them and the world.
They cover all aspects of our interest like weather, politics, war, health, finance, science, fashion, music, etc. People can listen, watch and read latest news whenever and wherever they want.
Media is the overseer of the political system. If it plays its role honestly, it will be a great force in building the nation. It plays a great role in bringing common man close to their leaders.
The media focuses in bringing details of all major political situations, decisions and scenarios. Hence people can better understand their rights and make better decisions.
Because of the power of media is so extensive and huge, it can be used to educate people with very little cost.
Imagine a classroom in every city with thousands of students being taught by just one teacher. But unfortunately, because of money-making approach of media and lack of interest by government, very less work is done in spreading the education.
Various authorities and agencies utilize the power of media to spread informative messages to public. This may include warning against a storm or epidemic, delay in arrival or departure of flights and trains, etc.
In some cases, it is legally binding to publish notices in newspaper like tenders, change of property ownership, etc.
Almost all business concerns uses the power of media to sell their products. They advertise in media for the enhancement of business purposes.
Huge amounts of money are invested in media for marketing of a product. The more attractive the advertisement, the more people will follow it. Even though there are lot of plus points for use of media but there are also many disadvantages associated with it.
Media has the bad effect of inducing baseless ideas through advertisements. People are forced to buy harmful or substandard products. Sometimes, the Media develops unnecessary sensation and distortion of truth to attract attention. Because of its power to build public opinion, the influence of media can make or break the government.
The media has the power of educating people, the good and the bad. Since it affect the eyes, the ears and the mind simultaneously nothing can overcome the influence of the media. The media in the advanced society should perform a noble mission of enlightening people and discourage sectarian, communal and divisive trends.Television's Impact on Young Teens Essay - Television's Impact on Young Teens With the ever growing world of mass media becoming more accessible to our children, we must realize the effect television has on the youth of today.
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Nowadays it is noticeable that the word violence is associated to mass media which lead us to think about its effects towards the audience & the community. Day after day the appearances of the violence in the media made it a normal thing to see.
Nowadays, electronics have truncated the connection between humans due to the focus we have on digital devices. Let us write you a custom essay sample on ##customtitle## Why are students especially vulnerable to mass media’s emphasis on consumption?
The Media and Its Effects ;.
Mass Media Nowadays Essay Writer by wuming • 29 ottobre • Commenti disabilitati su Mass Media Nowadays Essay Writer We are some of the least expensive yet . Today the list of mass media also embraces pagers, satellites, electronic mail, internet, cell phones, and computers.
These new additions, unlike the other tools of mass media that work as transmission technologies transmitting information from one source to many receivers, are basically interactive; working more on the person to person formula.